Abhilash Baishya

ISRO

Indian Space Research Organization is the national space agency of India. This is a redesign concept exploring a modernized visual identity.

ISRO brand refresh — showcase image 1
ISRO brand refresh — showcase image 2
ISRO brand refresh — showcase image 3

Logo Form

Upon a thorough analysis of the market we decided to shun planet shapes that competitors commonly use in visual identifications. We decided to design a logotype, that highlights the technological aspect of the brand while looking contemporary and modern. The symbol is based on a star motif that conveys a wider, more exhaustive meaning (wisdom, a guide, aim).
ISRO brand refresh — showcase image 4
ISRO brand refresh — showcase image 5
ISRO brand refresh — showcase image 6
ISRO brand refresh — showcase image 7
ISRO brand refresh — showcase image 8
ISRO brand refresh — showcase image 9
ISRO brand refresh — showcase image 10
ISRO brand refresh — showcase image 11
ISRO brand refresh — showcase image 12
ISRO brand refresh — showcase image 13
ISRO brand refresh — showcase image 14
ISRO brand refresh — showcase image 15
ISRO brand refresh — showcase image 16
ISRO brand refresh — showcase image 17
ISRO brand refresh — showcase image 18