Abhilash Baishya

ISRO

An identity redesign concept for the Indian Space Research Organisation (ISRO), India's national space agency. The project explores a geometric wordmark and star-based symbol across English and Devanagari lettering.

The proposed system brings together a blue and grey palette, typography, and a circular insignia. Applications include stationery, identification badges, mission graphics, social posts, signage, and a mobile website concept.

Concept ISRO wordmark and star symbol over a photograph of Earth from orbit.
Existing ISRO logo beside the proposed star symbol and geometric wordmark.
Construction grid showing the proportions and spacing of the proposed ISRO logo.

Logo Form

The symbol uses a star motif to suggest guidance and purpose. Paired with a geometric wordmark, it forms the basis for the bilingual logo, circular insignia, and repeating graphic elements shown throughout the concept.
Proposed ISRO logo embossed on a dark textured surface.
Identity system with a letterhead, circular insignia, blue and grey palette, and type specimens.
Devanagari ISRO wordmark and star symbol on white stationery.
Repeating ISRO star symbols printed on a translucent strip.
Black business card with an embossed ISRO symbol and circular contact details.
Six social post concepts combining launch information, space photography, and the ISRO identity.
Mission launch ticket concept with lunar photography, a barcode, and launch details.
White ISRO logo applied to a glass building facade in a signage mockup.
Proposed ISRO logo and directional signs on a concrete entrance wall.
Earth exhibition poster beside black interior wayfinding signs.
GSLV III rocket poster with orbital line graphics and a yellow QR code.
Black and white ISRO identification badge concepts on lanyards.
Earth seen through the segmented windows of a spacecraft.
Rocket on a coastal launch pad with the proposed ISRO wordmark applied to its side.
Mobile website concept for the Mars Orbiter Mission, shown on a phone resting on stone.